National : (formerly Yellow Class), an AI-driven English learning platform, today announced findings from data collected across its user base demonstrating the diversity and scale of English learning needs in India. The findings show that individuals across economic strata aspire to enhance their English skills for reasons ranging from career advancement to better social interactions. According to the analysis, 36.9% of users express a strong interest in enhancing social communication skills, recognizing the pivotal role of English in nurturing interpersonal relationships. Additionally, 26.5% prioritise improving English proficiency for job interviews, acknowledging its critical impact on career progression. Furthermore, 20.7% of respondents aim to enhance their office communication skills, underscoring the importance of English in professional settings.
This study further unveils the challenges individuals encounter in social communication due to limited English proficiency. Findings indicate that a notable percentage of users, including 23.14% struggling to establish new friendships, 19.01% encountering obstacles in finding partners, and 17.36% facing difficulties in workplace communication. Additionally, 21.49% of parents express embarrassment when engaging with school authorities or other parents due to inadequate English communication skills. The Gen-AI-driven upskilling platform, in a short period of four months, has onboarded 3.5 Lakh customers seeking English language learning to solve situational issues. The findings from a total customer count of 15,000, reveal no gender disparity among users signing up but reveal more nuanced challenges in their everyday lives.
The data highlights the effectiveness of SpeakX’s personalized AI curriculum in addressing the unique needs of every learner. With a global aim to impact 200 million users, SpeakX focuses on accessible English learning through speech technology and large language models, making it enjoyable and efficient. SpeakX’s research indicates that English proficiency is indispensable across all economic strata in India. Among the users, 68% hail from the middle-income group, 20% from lower-income groups, and 12% from higher-income groups. This distribution underscores the universal need for contextual English learning, regardless of an individual’s socioeconomic background.
SpeakX features a unique three-layered AI system that focuses on speech, learning objectives, and customised content. It addresses the customer pain point of exclusion from social circles or job opportunities due to inadequate English communication skills. The app aims to help people in different situations like dating, marriage, talking with family, work, and travel.
Mr. Arpit Mittal, Founder & CEO of SpeakX, “Before GenAI, learning to speak English was nearly impossible for many people because practicing conversation in a new language required costly and hard-to-find language partners. Now, with AI technology, you can converse with a virtual teacher, friend, or colleague just like you would with a real person, and at a fraction of the cost. This AI buddy not only engages in conversation but also provides feedback to help improve your communication skills, available 24/7.”
English proficiency remains a critical concern in India, with data from the 2011 Census revealing that only 30% of the population possesses some level of proficiency. SpeakX aims to bridge this gap by providing accessible and effective English language education, empowering individuals to succeed in a world where English proficiency grants societal status and opens doors to various opportunities.
